Digital Marketing Blog
There’s a better solution for your Instagram Bio than using Linktree.
They’ve changed everything else in the app, but Instagram still doesn’t allow us to place links in our posts. We all have to resort to “click the link in my bio” call to action on posts to provide our audience with more information. Instagram limits you to only one...
Website owner scams that cost you money, and how to avoid them.
We get it. You have a business to run, and you are an expert at what you do, which usually means you don’t have the time to be fully versed in all things related to websites. Scammers understand this as well, which is why they regularly target business owners. Here...
3 reasons your business website needs a privacy policy now!
When you hear the phrase “Privacy Policy” your brain probably envisions an image of tiny links at the bottom of a webpage, which you generally ignore, that lead to boring legal jargon you don’t ever care to read. However, a Privacy Policy is one of the most important...
How to Create Custom Highlight Reels in Instagram
I hope that by now you have embraced Instagram stories and have gone from watching others create them to creating your own and using them to build your brand and engage your audience! There is no doubt that Stories are the future of Social Media Marketing. And with...
How to Keep Your Business Visible and Valuable During a Crisis
I am seeing a lot of small business owners that are panicking and are already being impacted by what is happening in the economy. I wanted to share a couple of thoughts before we dive into some brainstorming ideas!
How to Set up Automatic Replies for Facebook Recommendations
You may have noticed that Facebook recently changed their user review platform. Facebook is now calling them “recommendations” and have changed from 1-5 star ratings to a “Yes or No” recommendation for a business that requires a comment from the user. As a business...
5 Expert Tips to Get More Engagement on Facebook
It’s not getting any easier to get more reach and engagement on Facebook! And as a business owner wanting desperately to reach your ideal customers in this platform, you’re probably feeling like a lot of others, FRUSTRATED! But don’t lose hope because this is still an...
How to Leave a Google Review
As I’m sure you know, Google reviews are a very important part of any business’s digital marketing plan. Consumers rely on those reviews as a basis for determining the trustworthiness and expected experience with a given business or product. Study after study has...
How to install a Facebook Messenger Chatbot to your website
Facebook Messenger Bots are kind of a big deal! I think Facebook Messenger and the creation of Messenger Bots is one of the biggest deals of 2018! The power of this platform is intense and is only going to get better. Think about this…how many of you have...
How to Listen to Amazon Flash Briefings on your Phone
One of my absolute favorite new technologies is my Amazon Echo. I have 3 Echo Dots – one on my desk (being replaced my an Amazon Echo Spot that has video later on today,) one next to my bed and one next to the couch. This technology is absolutely amazing and I’m...
5 Apps that will Make your Social Media Content POP
With all the changes (aka challenges) happening in social media, it’s increasingly important that you are creating content that literally STOPS your desired audience in their tracks when scrolling through their news feed. Making sure you are sharing quality images...
Secure your website now before Google shames you
I can’t imagine you don’t know already know but I’ll say it anyway…Google is both the leader in the search engine market and the browser market. As such, Google has the power to greatly affect change in the way you do business on the web. Coming this July Google will...
My 5 Favorite New Facebook Features for Business
By now you’ve probably heard the news that Facebook is making it even more difficult for businesses, brands and media to market their businesses. They are back to focusing more on interpersonal relationships between family and friends and are going to give very little...
Here’s What You Need to Know to Start Creating Instagram Stories
I’m so glad you are reading this blog!! That means you are ready to claim your space in Instagram, build your audience and start creating new relationships that will ultimately grow your brand’s visibility and your bottom line! Of all the social media platforms out...
Our 4 Favorite Takeaways from our Visit to Google
Our Think Big Go Local team was so excited to have had the opportunity to visit Google’s Chicago office last week! We spent five hours touring, chatting, having lunch, and learning...and it was AWESOME! When we got on the train to come back home, we did a little...
Facebook Live: 15 ways to rock your next video
Dose of reality right here, experts predict that by 2020 over 70% of ALL online content will be consumed via video. You know what that means? It means you better start creating video content and figure out how to do it well and how to attract and engage an audience....
5 Things You Can Do to Make Your Website More Effective
We work with many small business owners who come to us for help with their websites. Some have very old websites, others have websites they built on their own, and some have professionally-designed websites that look pretty good. Regardless of the state of their...
10 Simple Ways to Attract More People to View your Blog
Writing and publishing your blog takes up a lot of time, brainpower and resources. And without getting your ideal audience to read it, it all feels like - and probably is - a big waste of your time and efforts. So while you’re creating that list...
7 Post-Conference Strategies You Need to Follow
In my last blog I shared my strategies for getting ready to attend an industry conference so you set yourself up to get the most from it. But if you are anything like me, when you get home from a conference your head is swirling with new information. There are so many...
Make Your Next Conference Awesome by Following these Easy Strategies
I absolutely LOVE learning, so going to industry conferences has become one of the best ways for me to stay on top of all the changes and new strategies in social media. It’s also a great break from the office (I always manage to turn it into a little vacation) and...