OPTIMIZE YOUR LINKEDIN PROFILE – DAY 2

You can listen to the January 10th Small Business Marketing Tip Flash Briefing for a limited time here.

Here are the 2 things we talked about today to continue optimizing your LinkedIn Profile: 

1. Optimize your headline
   1. You can use 110 characters
   2. Instead of just stating your title, state what you do and what your primary skills are
   3. Use special characters to separate skills by creating your headline in Word or Notes and then copy and paste into LinkedIn
2. Optimize your Summary Section
   1. Speak in the 1st person
   2. Use bullet points whenever possible
   3. Identify your client’s pain points and then how you can solve them
   4. Talk about what you do, how you do it and the results to be expected
   5. Tell people how else they can contact you
   6. At the end list skills and relevant hashtags

You are absolutely welcome to take a peek at the format I use on my LinkedIn and duplicate it with your info if you’d like. You can view it and connect with me here. 

You can listen to “THINK BIG GO LOCAL” on any Amazon Alexa or Google Assistant device by saying “Ask Trebble FM to play capsules from THINK BIG GO LOCAL”. If you have an Alexa device and you have never used Trebble FM on it before, follow this link to enable it. 

We’d love to invite you to join our Private Facebook Group – Bobbi B’s Social Media Clambake where I share these free tips every single day! 

Today’s episode is available to listen to right here on the player at the bottom of the screen.