You may have noticed that Facebook recently changed their user review platform.
Facebook is now calling them “recommendations” and have changed from 1-5 star ratings to a “Yes or No” recommendation for a business that requires a comment from the user.
As a business owner, those recommendations are really important to building a positive reputation, building social proof about how awesome you are, and improving your search ranking in Facebook and Google! You need to always stay on top of what is happening in those review platforms so you fully understand how to direct and engage your users in the process.
To help you out, Facebook recently launched a new feature that allows businesses to automatically reply to Facebook users that leave a recommendation about your business right through Messenger.
You’ll find this new feature located in the inbox of your business page and I’ve got an easy to follow tutorial right here for you that will take you step by step through the process of setting up these automated replies.
Here are a few tips to keep in mind when you are creating your responses:
- Because these arrive in Messenger, keep your responses short and sweet
- Personalize your responses so they don’t feel generic when read
- Use a custom graphic or photo that reflects your brand and your emotion based on the yes or no recommendation
Be sure to let me know what you think of this new feature in the comments! And just in case you haven’t joined yet, I’d like to invite you to join me in our FREE private Facebook Group, Bobbi B’s Social Media Clambake. This little party is just a way for us to help support our fellow small business owners by providing the latest in tips, techniques, tools and trends that will help you to grow your client list and your bottom line!
Bobbi Baehne
President, Think Big Go Local, Inc.
My mission at Think Big Go Local is to create a “buzz” around our client’s businesses online and in social media platforms so their message reaches their desired audience. We know that relationships are built and maintained online each and every day and work to make sure our clients are building credibility, authority and attracting new followers and clients . We don’t work in a cookie cutter environment, each of our clients is unique and their accounts are fully managed using their voice, talking to their specific audience and sharing value that keeps them coming back.