Digital Marketing Blog

Build Your Email List

by | Jan 14, 2019

You can listen to the January 14th Small Business Marketing Tip Flash Briefing for a limited time here.

Building your email list in 2019 is a BIG deal which is why I’ve invited Molly Marshall to talk with us on my Thinking Big with Bobbi B Show LIVE on our Facebook page at  2pm today! Be sure to tune in or at least catch the #replay!  She’s going to share some of the strategies she’s used to build her email list and then throughout this week, I’ll be sharing ways to nurture the people on that list so you can turn them from followers to clients!

Here are the tips I shared today:

  1. Keep your open rates up by sharing relevant, easily consumed content. If you send too many emails or they aren’t relevant to the people you are sending them to, you are literally training people to NOT open your email.
  2. Segment your lists!  This allows you to send the most relevant information to the right people – increasing the likelihood that they will open it. Knowing your audience, where they came from and what they need from you will help you improve your open rates and conversions.

You can listen to “THINK BIG GO LOCAL” on any Amazon Alexa or Google Assistant device by saying “Ask Trebble FM to play capsules from THINK BIG GO LOCAL”. If you have an Alexa device and you have never used Trebble FM on it before, follow this link to enable it.

We’d love to invite you to join our Private Facebook Group – Bobbi B’s Social Media Clambake where I share these free tips every single day!

Today’s episode is available to listen to right here on the player at the bottom of the screen.